Portfolio
Digital Capstone Project
This digital capstone project is a blog-style multimedia webpage exploring digital identity in the age of social media. Through written analysis and embedded media, the page shows how digital platforms shape self-presentation, visibility, and online behavior.
Skills Demonstrated:
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Digital media analysis
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Multimedia storytelling
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Social media communication
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Critical analysis of algorithms
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Web content development with Wix

Online Harassment Infographic
This infographic explores the impact of online harassment on the mental health of college athletes. Using research and statistics, the design shows how social media exposure and public scrutiny contribute to increased pressure and criticism for athletes.
Skills Demonstrated:
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Information design
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Visual communication
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Data storytelling
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Research translation
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Digital design with Canva

Social Media Content Creation: @lorenaa_golf
This project shows my experience creating and managing a golf-focused Instagram account where I share golf content, tournament experiences, and visual storytelling within the sport.
Skills Demonstrated:
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Social media content creation
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Sports storytelling
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Audience engagement
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Visual branding
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Digital media management

EDTP Paper - TrackMan and Digital Disruption in Golf
This research paper analyzes how TrackMan technology is transforming the golf industry through data-driven performance tracking and digital innovation.
Skills Demonstrated:
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Research analysis
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Technology and Media analysis
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Sports communication
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Academic writing
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Critical Thinking

#BeCOMM Integrated Marketing Campaign
This campaign was developed to promote the Communication major. As part of a collaborative team, I created and managed content on Instagram and TikTok to increase engagement, support the promotion of COMMchella Music Festival, and drive audience growth.
Skills Demonstrated:
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Social media content creation
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Digital marketing strategy
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Audience engagement and growth
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Campaign execution
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Team collaboration

PosiZena Project
In my high school Business Management course, my classmates and I created PosiZena, a non-profit organization focused on restoring the aquatic plant Posidonia in its ecosystem. I was part of the Communications & IT team, supporting the organization’s messaging and social media.
Skills Demonstrated:
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Strategic communication
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Digital communication
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Environmental awareness campaigns
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Team collaboration
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Web content development with Wix

Virtual Team Dynamics eBook
In my Virtual Team Dynamics course, my team and I created an eBook examining how trust and cooperation influence the success of virtual teams. I served as the Project Coordinator, helping organize the team and manage the completion of the project.
Skills demonstrated:
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Virtual team collaboration
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Project coordination and leadership
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Research synthesis
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Digital publishing

WordPress Website Design
For my Strategic Presentation class, I designed a personal portfolio website using WordPress featuring a homepage, blog section, “About Me” page, and a portfolio showing my academic and creative work.
Skills Demonstrated:
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Web publishing with WordPress
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Website layout and navigation design
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Personal branding
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Online portfolio development
